Bingo rakes in tidy £3.8m
The Sun’s bingo website is its highest-earning online partnership.
Last year, the site recorded profits of £3.8 million, the MediaGuardian website reports.
SunBingo.co.uk claims to be the biggest web-based bingo game in the UK with 110,000 users each month and 9,000 daily.
News Group Digital (NGD), which oversees Sun Online, Page3.com and the News of the World website, has experienced a 280 per cent year-on-year increase in revenues for its commercial ventures.
The figures were revealed during a recent ‘awayday’ when employees were informed that revenues have grown more than 100 per cent year-on-year to more than £30 million.
Mike Gordon, the deputy managing director of News Group Newspapers, told staff that the site had “aggressive growth targets”, but conceded that the company has “no history” and is “making it up as we go along”.
NGD has is focusing on several key areas: gambling, gaming, dating, dieting and ecommerce.
SunBingo.co.uk recorded 64,514 unique users during June.
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